Search advertising, forecast to be worth $350.4bn in 2023, is set for unprecedented disruption from retail media, social media and AI, according to a forecast from WARC Media. “Retail media – encompassing Read More
26/09/2023
Tags :search advertising
Advertising in connection with search results are useful for advertisers despite surveys showing consumers don’t remember having seen these ads. A new report stresses that consumers don’t remember Read More
Digital video continues to be one of the fastest growing advertising channels in the US, up 50.8% in 2021 compared to last year, with total revenues of USD 39.5 billion. However, digital audio Read More
