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Femtech startups attracting investors

Femtech startups – companies focusing on women’s health products and services – are collectively on course to raise a record amount of venture capital this year. “Investor interest in the sector has steadily grown in recent years as recognition expands for women’s healthcare needs”, according to US-based financial data firm PitchBook

“About $1.2 billion has been invested in femtech startups globally since the beginning of the year. At the current pace, 2024’s total deal value for the sector could surpass 2021’s record of $1.9 billion.”

“Having been a relatively overlooked segment in the larger healthtech market, femtech has drawn more interest from VCs in recent years”, PitchBook says in a report.

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The report notes that London-based fertility app Flo Health recently became Europe’s first European femtech unicorn – startups valued more than $1 billion.

“While total deal value for the femtech sector is already approaching last year’s level, deal count has not grown to the same extent.”

“Compared to healthtech, femtech has seen stronger performance recently. While both saw declines in annual totals last year from 2022, deal value fell further for healthtech—a 32.5% drop versus 7.1% for femtech.”

“Greater recognition of women’s healthcare needs has increased consumer demand for related health and wellness products and services.”

PitchBook says venture capitalists (VC) have also made a greater push to support female founders, who are more likely to lead femtech startups. 

“Last year, the percentage of total VC deal count and value going to female-only founded startups reached record levels.”

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