How news creators are overtaking media companies
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News creators on social media have been better than traditional media to adjust to what news consumers want. The rapid growth of news creators is an extra competition for pressured
Read all the latest news on the media industry, communications and top publishers, summarized by Moonshot News.
Using AI to make the news understandable
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News media struggle to make young people read the news. A new survey indicates that making the news understandable is a major challenge. Younger users often use AI to navigate
More than 61% of online population are playing games
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Total global gaming revenue is expected to reach $188.8 billion in 2025, up 3.4% year-on-year (YoY), according to a forecast by gaming data firm Newzoo. “2025 will see moderate but
A quarter of Europe’s private TV channels are US-owned
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European audiovisual services continue to grow. 25% of all private TV channels (excluding local TV) are US-owned and 9% of all on-demand services in Europe belong to a US company,
Consumers define what is news and what is a journalist
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What is news and what is a journalist? Surveys show that audiences feel overwhelmed by news content, especially online, while publishers worry that surveys show people avoid reading the news
The way to growth in gaming
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Growth in mature gaming markets isn’t about more players – it’s about deeper monetization. With modest payer growth in North America and Europe, studios must shift focus from acquiring new
Actions needed for European media freedom and pluralism
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The independence of European media regulators and public service media are concerns, the EU Commission says in its annual Rule of Law report comprising the EU countries and enlargement countries
How to make people pay for online news
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Just 1% of people who want to read a news story that is behind a paywall decide to pay for access to it. The most common reaction is to seek
WhatsApp getting advertising while traditional news media struggling
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Messaging app WhatsApp will start having advertising. Owner Meta can’t no longer resist the ad revenue potential. According to Statista, WhatsApp has around three billion users per month across 180
What is news and who reads it?
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People avoiding reading the news is a growing problem for publishers. Crucial questions are who defines what is news and how much of it do you really need? With the