Growth in digital advertising highest since 2006
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Digital video continues to be one of the fastest growing advertising channels in the US, up 50.8% in 2021 compared to last year, with total revenues of USD 39.5 billion.
Moonshot News provide all the latest top news related to the Technology, Media and Advertising industry.
Illegal forum selling leaked data shut down
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The illegal hacker marketplace ‘RaidForums’ has been shut down and its infrastructure seized in a law enforcement effort. The forum’s administrator and two of his accomplices have been arrested, Europol
What will the metaverse bring – and when?
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Will the metaverse change business models and what are the options on making money on this expected network of internet platforms sometimes called the Web 3.0? Many companies are already
A manual for inclusive storytelling
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Writing the news in a way that is easy for the reader to understand includes using definitions and grammar in a consistent and consequent way. News agency Associated Press has
Streaming video booming but viewers complain they are overwhelmed
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Streaming video consumption is booming with for instance CNN recently launching its CNN+ but a new report shows that consumers are overwhelmed by choice. Close to half of the US
No Musk on Twitter’s board after all
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Elon Musk has decided not to join Twitter’s board of directors, the company’s CEO Parag Agrawal surprisingly tweeted. Agrawal said he thinks “this is for the best”. Musk recently bought
New growth strategies by the world’s leading newspapers
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Three of the world’s leading newspapers have announced interesting strategies. The Guardian will start charging for an app but remain for free on the web; French Le Monde is going
Diversity in sourcing is key to reach young news readers
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“Diversity in sourcing is key to reaching and retaining a younger, more diverse set of readers. Younger audiences want to see their experiences and the experiences of their peers reflected
Russian cyberattacks targeting media and institutions in Ukraine
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Cyberattacks from Russian military intelligence service have targeted institutions and media organisations in Ukraine. Microsoft says it has disrupted the attacks and that among targets were also US government institutions
Editor and Nobel Prize winner Dmitry Muratov attacked
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Dmitry Muratov, a voice fighting for freedom of expression, editor of newspaper Novaya Gazeta and Nobel Peace Prize winner, has been attacked by a person pouring acid red paint over