Consumers define what is news and what is a journalist
What is news and what is a journalist? Surveys show that audiences feel overwhelmed by news content, especially online, while
WhatsApp getting advertising while traditional news media struggling
Messaging app WhatsApp will start having advertising. Owner Meta can’t no longer resist the ad revenue potential. According to Statista,
What is news and who reads it?
People avoiding reading the news is a growing problem for publishers. Crucial questions are who defines what is news and
News avoidance a growing problem for publishers
Online platforms are increasingly important as a source for news. Only 22% identify news websites or apps as their main
News avoidance a challenge in 2024 that is a big election year
News avoidance is one of the biggest challenges for news publishers. An increasing number of citizens don’t think it’s worth
Social media increasingly important as European source for news
Social media has an increased importance as a news source for EU citizens. Compared to EU parliament’s media survey 2022,
Just over half read climate change news
80% say they are concerned about climate change misinformation but just over half (55%) on average use climate change news,
Lack of trust and news avoidance means fewer follow the news closely
With just 7% saying they have “a great deal” of trust and confidence in media it is no surprise that
Negative words make people read the news
Negative words in headlines make more people read the online news, according to a new study. Earlier research shows that