US tariffs forcing us to pay more for tech gadgets
Tags
The US tariffs announced by president Donald Trump will mean we have to pay more for smart phones and other popular tech gadgets. “Consumers are likely to feel a significant
Moonshot News provide all the latest top news related to the Technology, Media and Advertising industry.
Global business survey shows lack of AI knowledge
Tags
Trust in the potential of AI continues to be strong but a new global survey shows that 77% of CEOs feel their organisation’s leading technology experts lack the knowledge and
Press freedom no longer a given in the US media organisation says
Tags
“Press freedom is no longer a given in the United States 100 days into President Donald Trump’s second term as journalists and newsrooms face mounting pressures that threaten their ability
Economic fragility a big threat to press freedom
Tags
A majority of adults globally say freedom of the press is very important but another survey shows that conditions for news media are worse than ever. The media’s economic fragility
A long way to go for AI influencers
Tags
AI influencers are new tools in marketing. Brands are exploring how they can use AI-generated personas versus human influencers. A new study shows that just 15% of members of the
Players want more women in the video games
The majority of gamers want to see more diversity in video game characters, a new survey shows. Close to 50% of gamers worldwide are women but only about 30% of
Worldwide media ad spend to reach $ 1 trillion this year
Tags
Worldwide total media ad spending will cross the $1 trillion threshold in 2025, according to a forecast by marketing consultancy eMarketer. The company is referring to accelerating growth in 2023
Fewer trust government and big tech to stop false online information
Tags
Online disinformation is a global issue. Should governments or big tech companies be responsible for fighting online false information? A new survey shows that public support for the US government
Connected TV advertising to grow 15.8% in 2025
Tags
The average time spent per day with connected TV (CTV) will grow 6.9% this year, while time spent with desktops and laptops will fall by 3.8%. In 2025, advertising spend
Advertisers increasingly avoiding hard news stories
Tags
Advertisers are increasingly avoiding news content. Today’s abundance of hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars to content publishers and