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IT and Media news week 4

The Week That Was: IT and Media news week 4

Two years after a mob stormed the US Capitol Hill, ex-president Donald Trump is getting back his major social media accounts. Meta har now announced he gets back his Facebook and Instagram accounts and Twitter’s new owner, Elon Musk, has earlier said Trump can use his account again.

Global mergers and acquisitions continue to face headwinds but are expected to rise in the second half of 2023. Software deals will continue to dominate technology, media and telecom (TMT). Other areas which will likely be hot spots of M&A activity in 2023 include telecoms, the metaverse and video games, consultancy PwC predicts in Global M&A Industry Trends Outlook.

Advertisers and marketers in Western Europe will increase their reliance on search ads and retail media 2023 as high prices force consumers to buckle down on expenditures and focus on necessities, marketing research firm Insider Intelligence says in a forecast. In Western Europe, digital ad spending will go up 8.9% in 2023, the company forecasts. Search spending will top that at 9.2%.

An international operation with authorities from 13 countries has shut ransomware HIVE servers and shared decryption keys with victims, helping them regain access to their data without paying the cybercriminals, Europol announced. Europol says that since June 2021, over 1 500 companies from over 80 countries worldwide have been victims to HIVE associates and lost almost EUR 100 million in ransom payments.


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