A long way to go for AI influencers
AI influencers are new tools in marketing. Brands are exploring how they can use AI-generated personas versus human influencers. A
GenAI can increase marketing productivity by 40% in 5 years
Using generative artificial intelligence can increase a company’s marketing productivity by more than 40% by 2029. Companies should prepare staff
GenAI predicted to take over 30% of ordinary marketing tasks
GenAI will by 2027 assume 30% of traditional marketing’s mundane tasks such as SEO, content and website optimization, customer data