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Interested in Advertising? Read all the latest top news and headlines from the advertising industry summarized by Moonshot News.

AI transforming advertising models

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Moonshot.news

Artificial intelligence is transforming advertising models driving hyper-personolised ads. Advertising spend will grow three times as fast (6.1%) as consumer spending of entertainment and media (2%). Global entertainment & media

A downgrading of global ad spend

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Moonshot.news

Expected global advertising spend has been downgraded. It is now forecasted to grow 6.2% this year to $1.16trn, a downgrade of half a percentage point from March due to growing
The cornerstones of the metaverse

A long way to go for AI influencers

Moonshot.news

Moonshot.news

AI influencers are new tools in marketing. Brands are exploring how they can use AI-generated personas versus human influencers. A new study shows that just 15% of members of the

Advertising forecast downgraded

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Moonshot.news

The risk of prolonged stagflation – and outright recession – has grown in key economies, exacerbated by new trade tariffs set to bite from H2 2025. Automakers, retailers and tech

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