The Week That Was: IT and Media news week 5
Artificial intelligence will have a big impact on marketing. By 2028, one out of five marketing roles or functions will
More than half of journalists say AI has significantly impacted their work
80% of journalists use AI in their profession but almost 8 in 10 (79.3%) have no established policy for AI
This is how young consumers define entertainment
Those younger than 25 spend more time on gaming and short form video than they do watching movies or shows
News media main source for climate crisis information
Just days after President Donald Trump announced that the US is leaving the landmark Paris climate agreement to combat global
AI workers for future marketing jobs
Artificial intelligence will have a big impact on marketing. By 2028, one out of five marketing roles or functions will
Use of AI assistants to impact search marketing
Smartphone users will turn to AI assistants and by 2027, mobile app usage will decrease by 25%. AI assistants such
The Week That Was: IT and Media news week 4
77% of game developers are optimistic and think that the gaming industry will grow significantly this year driven by funding
Women losing ground in Hollywood
Hollywood gender diversity is going in the wrong direction. Women have lost ground relative to men in three of the
Trend report stressing revenue diversification for news industry
For the first time, print circulation and advertising revenues account for less than half of publishers’ total revenues. This underscores
Lack of trust in AI makes CEOs hesitate
Trust in AI remains a hurdle to more widespread adoption in businesses. Only a third of CEOs have a high