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Interested in Advertising? Read all the latest top news and headlines from the advertising industry summarized by Moonshot News.

streaming services

Streaming entertainment post-pandemic

Moonshot.news

Moonshot.news

Streaming services are booming, especially during the pandemic when theatres and other entertainment opportunities are closed. 36% of consumers with a streaming service say they subscribed because of effects of
Maryland to tax big IT

Taxing big IT’s ad revenues

Moonshot.news

Moonshot.news

US state Maryland is planning to tax big IT-companies advertising revenue. Lawmakers in the state are on the verge of issuing the nation’s first tax on revenue derived from digital

A super ad for Super Bowl

Moonshot.news

Moonshot.news

Super Bowl in not just a gigantic sport event – is also one of the most observed advertising platforms. Many companies spend a fortune and lots of time on designing

Chasing alternative to third-party cookies

Moonshot.news

Moonshot.news

75% in the advertising industry think that alternatives to third-party cookies are very important or critical but 40% feel their company is not fully prepared, according to a report from IAB
Green companies

Not all green companies are really green

Moonshot.news

Moonshot.news

More and more companies market themselves as “green” and protecting the environment. However, a study by the European Commission and national consumer authorities focused on “greenwashing” found that companies claim
social media advertising

Social media ads booming during pandemic

Moonshot.news

Moonshot.news

Worldwide spend on social media advertising was up 50.3% at the peak of the 2020 holiday season compared with the same period the year prior, according to social media marketing

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