Facebook putting pressure on users to allow ad-tracking
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Apple recently released iOS 14.5, and with it a new feature that, for the first time, allows users not to track their activity across different sites and services. In an
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Ad blocking is growing – but we still focus on cookies
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While the advertising business is discussing effects of the scrapping of third-party cookies and Apple‘s new identifier, blocking of advertising is growing. The increasing focus on user consent has been
Gucci court case to stop fake products on Facebook
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Gucci and Facebook have filed a joint lawsuit against the head of an international counterfeiting business. The companies are taking a US individual to court for infringement of Gucci’s intellectual property
Facebook and Google accused of not taking down scam ads
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British consumer organization ‘Which?’ says Facebook and Google have failed to take action against scam advertising and that many ads were left online even after being reported. 34% of people
Apple launching controversial software release
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The conflict between privacy and commercial wish to target advertising will be a subject again this week. Apple released its new software version for iPhones and iPads called iOS 14.5.
Facebook testing new advertising alternatives
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Facebook announced tests of new advertising alternatives meant to benefit from the interest in short-form video and marketers interest in sticker ads. The company will test having advertising on Facebook-owned
Apple’s App Store to have more advertising
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Apple is planning to expand its advertising business by adding a second advertising slot in its App Store search page’s “suggested” section, the Financial Times reports. The information came the
Advertising market on its way to recover
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Media ad spending was up 22% in March compared to the same month a year ago when all ad markets were struck by the pandemic. Compared to March 2019, ad
WordPress developers against Google’s ad targeting
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The discussions about alternatives to third-party cookies to target advertising continue with also some WordPress core developers arguing in favour of blocking Google’s new alternative identifier. Recently search engine DuckDuckGo
What is the alternative to third-party cookies
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The discussion continues about how to target advertising when third-party cookies soon will be scrapped with the argument it will improve privacy on the web. Verizon Media has launched an