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Interested in Advertising? Read all the latest top news and headlines from the advertising industry summarized by Moonshot News.

WPP revenues

WPP revenues bounce back to pre-Covid levels

Moonshot.news

Moonshot.news

WPP saw its revenues soaring to pre-pandemic levels – a year sooner than expected – thanks to a record-setting rebound in global marketing spend. The world’s biggest advertising group reported
Feeling seen in advertising

The power of diversity in advertising – study

Moonshot.news

Moonshot.news

Advertising featuring underrepresented and diverse communities not only performs above average with the general population, but also drives a boost in engagement and effectiveness among the represented groups, new research
Open letteer argues to protect targeted ads

Media organisations defending targeted ads

Moonshot.news

Moonshot.news

More than 50 media and advertising organisations in an open letter argue to protect targeted advertising saying they oppose “the ban on targeted advertising that has been put forward by
Marketing budgets hitting new low

Marketing budgets hitting new low

Moonshot.news

Moonshot.news

Marketing budgets have fallen to their lowest recorded level, dropping to 6.4% of company revenue in 2021 from 11% in the pandemic 2020, according to marketing and research firm Gartner

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